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Kimora Lee Simmons is a model, mogul, mom, author, philanthropist and media personality, who's become one of the most dynamic and influential businesswomen in fashion and entertainment for the past 20 years.

By age 13, the St. Louis native and young model was discovered and whisked away to Paris where she signed an exclusive contract with Chanel. Karl Lagerfeld declared her his muse and deemed her the "Face of the 21st Century."

In addition to modeling for the French fashion house, Kimora has also walked the runways of Christian Dior, Roberto Cavalli and Yves Saint Laurent. She's been photographed by the world's most celebrated photographers, including Steven Meisel, Annie Liebovitz, Mario Testino and Peter Lindbergh, for the covers of such magazines as Vogue, Elle and Harper's Bazaar.

Building on her dynamic fashion experience, Kimora has spent the past 16 years cultivating an international staple of iconic, successful brands including fashion, accessories, fragrance and beauty.


Adam Goldenberg is the Co-Chief Executive Officer of JustFab. Goldenberg's entrepreneurial spirit and aptitude for Internet advertising were evident from an early age.

At only 16, he created Gamer's Alliance Inc., an advertising network of gaming sites, which was purchased two years later by Intermix Media, parent company of MySpace. At Intermix Media, he was the COO at 20 years old, making him the youngest COO of a publicly traded company at the time.

After the News Corp acquisition in 2005, he partnered with Ressler to launch three major businesses, the most recent being JustFab, which posts revenue of over $100 million in 2012.


Kimberly Tobman is the Vice President of Public Relations for JustFab. Tobman brings more than 10 years of experience in strategic public relations and entertainment marketing to her role as Vice President. In her position, she oversees media and influencer outreach, events and corporate communications.

Prior to working at JustFab Tobman worked in-house at Macy's and as the Talent Relations Manager at an entertainment marketing firm. Throughout her career, she has worked with major consumer brands such as Pepsi, Victoria's Secret PINK, Stolichnaya, Hewlett-Packard, Miller Brewing Company, Dermalogica, Guess Handbags and Timberland.

Tobman received her Bachelor's degree from the Annenberg School for Communication and Journalism at USC. She frequently teaches the Brand Product Placement class at the Fashion Institute of Design and Merchandising (FIDM) in Los Angeles.

A fashion enthusiast, Tobman refuses to suffer for fashion – "I think I find the right balance of fashionable and comfort. I think that if you look uncomfortable, you won't look great," she says.

Tobman resides in Los Angeles with her husband and is an advocate for Multiple Sclerosis awareness and research.


Don Ressler is the Co-Chief Executive Officer of JustFab. Ressler started his early Internet career consulting with companies looking to take advantage of the burgeoning online space.

He has generated over $1 billion in sales and has raised over $100 million in capital, earning a reputation as a business and brand-building guru. One of his early companies,, was acquired by Intermix Media in 2001, where he took on the new role of spearheading online brand building for the fast growing company.

In 2005, Intermix Media, was acquired by News Corp for more than $650 million. Ressler teamed up with co-CEO Adam Goldenberg in 2006, and has since launched three very successful online businesses together in beauty, health and fashion. Ressler is no stranger to fashion, he has always had an eye for style, which is apparent in every sharp suit he wears.


Sandra Diaz is the Senior Vice President of Marketing and the first member of JustFab. Diaz holds more than a decade of marketing experience building mass-market brands across multiple distribution channels. Diaz was initially recruited to develop JustFab's launch strategy and manage the websites development. Now with a team of employees that report into her, Diaz drives the brand's marketing strategy, which includes overseeing all online, print and television advertising campaigns, photo and video shoot development, and brand site merchandising strategy.

Before joining the JustFab team, Diaz served as a Director of Marketing at parent company Intelligent Beauty.

In this role, she developed and managed the online marketing strategy for the company's beauty brands. Prior to joining Intelligent Beauty, Diaz specialized in product development and successfully launched items into Walmart, Costco and Sam's Club stores.

Diaz eats, breathes and sleeps JustFab. In her spare time, she likes to travel and mentor high school students. A graduate from Depauw University, she currently resides in Manhattan Beach.


Alyson Wilson is new to the JustFab team. As Art Director, Wilson establishes the overall aesthetic of the Just Fab brand through both its websites and its advertising campaigns. From photo shoots to overseeing her design team, she creates stories around the merchandise with often little prep time.

Wilson is a diehard fashionista and still owns her first ever September Vogue issue from 1987. Her advice for the style conscious, "invest in signature pieces and wear them to death."

In her spare time she works on her own hand-sewn accessory line called Wilson Made. A graduate from Dartmouth College, where she majored in Government and Art History, she now resides in Venice.


Johnny Anastacio is the Senior Graphic Designer at JustFab and is tasked with designing the print ads and website content for the expanding shoe company. Anastacio majored in statistics at UC Berkeley, but taught himself graphic design at the school library. From there, he immersed himself into the fashion world and began working as a visual merchandiser for several retailers in San Francisco.

Prior to working at JustFab Anastacio interned at the TOMS Shoes corporate office in Marina Del Rey where he delved into the shoe industry. His career took off when he met Mossimo Gianulli and landed his first design job at Gianulli's menswear label, Modern Amusement.

Always dressed to impress, Anastacio lives by one style mantra-- "Put classy next to playful, sexy next to fun, and wear serious with irreverence."

He currently resides in Los Angeles.


Lianca Lyons the Senior Marketing Manager at JustFab and is responsible for overseeing everything Kimora as it relates to JustFab. From producing her photo shoots, to coordinating publicity appearances, Lyons is responsible for vetting and approving anything with Kimora's brand or likeness.

A self-proclaimed "people pleaser," Lyons is dedicated to her job. When she is not toiling away at work Lyons is very active with her church and commits her time to mentoring young women.

She currently resides in Los Angeles.


Lesley Holmes is the Director of Merchandise for JustFab and is responsible for buying handbags, denim, jewelry, sunglasses and flash sales for the growing start up. In addition to buying, Holmes spearheads trend forecasting for the company.

Prior to working at JustFab she was the Marketing Director of two beauty and skin care companies where she spearheaded everything from product development, to online marketing to the visual assets of the brands.

A militant fashionista, Holmes is always dressed impeccably and loves a fashion risk. Her style advice - "Always wear the clothes, never let them wear you!"


Sarah Marsh is a Project Coordinator at JustFab. Tasked with everything from setting up shoe bars at big events and making sure that key bloggers are up to date with the latest JustFab news, she handles every task with a smile.

Prior to working at JustFab Marsh worked at the Cohen Showroom, Inc. in the downtown Los Angeles Fashion District as a wholesale representative for lines such as Sanctuary, Testament and Tag Jeans.

Marsh's fashion advice, "Be yourself - if you like the outfit and feel comfortable in it, wear it! It doesn't matter what other people think." A graduate of University of Missouri-Columbia with a Bachelor's degree in Textile and Apparel Management and a Minor in Business, Marsh currently resides in Manhattan Beach.


Angela Fink is a celebrity stylist and style expert for JustFab and is the founder of, a style blog where she shares her daily wardrobe and trend inspirations. Fink has dressed an impressive roster of A-list clients and worked with all the major glossies from GQ and Maxim to Life & Style and Us Weekly.


Jessica Flores is the receptionist and Office Manager for the JustFab offices. Having studied Fashion Merchandising, Flores is getting her feet wet in the fashion industry and loves working at JustFab. A fashion enthusiast, her fashion mantra is "Money can't buy you style."

Flores resides in Long Beach and is an advocate for cancer awareness and research.


Ashley Hildebrandt is a Public Relations Coordinator at JustFab. She is responsible for assisting in coordinating big events and making sure that key bloggers are up to date with the latest JustFab news.

Her fashion mantra, "Your style should give you pleasure and make you feel empowered." Hildebrandt's main personal interest is to support the Humane Society as well as her husband's youth charity. She resides in Redondo Beach with her husband and two dogs.


Rose Montoya is an Associate Buyer for JustFab and is responsible for analyzing sale trends, buying reports to see what the JustFab community is responding to and product development. Montoya also works on product development.

Montoya has been working in the fashion industry since 2002. She first began her career in fashion working for Planet Lulu, one of the first sample sale/flash sale companies in Los Angeles. She then interned for both Neiman Marcus and BCBG Max Azria.

"Style is about knowing who you are and being confident," says Montoya "With that you can wear anything and be fabulous." A graduate of Cal State Long Beach and FIDM, Montoya is eager to grow within the company and hopes to one day run her own department. She currently resides in Los Angeles.

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